Chrono24

Finding the right property was a crucial part of this project as the specifications for their space had to cater for all three brands in the same property. The primary need was to find a premises which enabled Chrono24, Xupes and The Watch Atelier to offer a magical client experience alongside a high-spec technical environment to support their watch makers and deliver an industry-leading service.

To get the most out of the barn, a staircase was added to transform it into a triple-height workspace. By adding this custom staircase into the grade II listed barn, it was possible to create additional meeting rooms, private offices and desk space away from the main client suite. This meant that two distinct experiences could be provided in the same half of the building and that all the brands had access to the facilities they needed.

In the old cowshed, the focus was on the Watch Atelier’s workshop and the back-of-house processes which relate to the servicing of the watches. This is also where the staff breakout space was positioned as this central hub brought everyone together and serves as a link between the different parts of the building.

There was a strong focus on detail and making sure that every element complemented the overall look and feel of the space. Many of the fixtures used were bespoke and were individually procured from second-hand stores and auctions. The furniture pieces were acquired through a collaboration with Soho House and the original artwork that lines the walls was privately commissioned.

The watch workshop was designed as a clinical environment which could be kept dust-free and limit visual distraction. The Oktra design team worked closely with the watchmakers to establish the correct lighting solution and colour temperature in the space to ensure a high-performance workspace. To enable technicians to clean and service the watches pressurised air had to be installed in the back-of-house service spaces and the custom-built workbenches.