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  • ghd

    London W1D / Other / 6,000 sq ft / 8 weeks

  • Consult and design

    ghd are a high-end hair product manufacturer who was originally exclusive to hair salons; however, after the success of their first-class products, ghd are now one of the most established hair-care companies worldwide. ghd appointed our team to design their European headquarters in London. After gathering information from several design workshops, we were able to develop a design scheme that truly supports their business needs.

  • Manage and build

    The ‘wow factor’ was important as the ground floor space has large floor to ceiling windows providing an opportunity to create a strong street presence in Soho, the creative hub of London. In the end, our team created a functional forward-thinking headquarters for ghd.

  • The new space

    The space was a mixture of office space and a ground floor ‘hair academy’ for training and marketing. Our team created a flexible, multi-purpose ground floor space, which works hard accommodating large numbers of visitors from end users to professional salon owners.

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